Journal of Business & Banking (JBB) is a scholarly academic journal published by the Center for Research & Community Service, Universitas Hayam Wuruk Perbanas Surabaya, Indonesia. The journal provides a platform for disseminating original scientific research and scholarly contributions in the fields of business, banking, finance, and economics.

JBB aims to facilitate the exchange of knowledge, research findings, and innovative perspectives among academics, researchers, practitioners, policymakers, regulators, and the wider international community.

The journal welcomes original research articles employing various research methodologies, including quantitative, qualitative, and mixed-method approaches, provided that the manuscripts meet the journal's established academic and publication standards. The journal also considers review articles that offer comprehensive analyses, critical discussions, and valuable insights into contemporary issues in business and banking.

JBB focuses on advancing theoretical understanding and practical knowledge related to business management, financial institutions, banking operations, financial management, and other relevant economic and business issues. Through scholarly publication, the journal seeks to encourage evidence-based discussions and support research that addresses emerging challenges and opportunities in the business and financial sectors.

JBB encourages contributions from researchers and professionals across different institutions and geographical regions. By facilitating the dissemination of research findings, the journal aims to strengthen academic collaboration, promote scientific advancement, and contribute to informed decision-making in business and banking practices.