Biometric Technology in Digital Banking: Insights from Generation Z and Millennials

Authors

  • Herwin Ardianto Erwin Universitas Hayam Wuruk Perbanas
  • Chitra Laksmi Rithmaya
  • Larasati Ayu Sekarsari

DOI:

https://doi.org/10.14414/jbb.v15i1.5378

Keywords:

Biometric, TAM, Generation Z, Millennial, Digital Bank

Abstract

Biometric technology offers various conveniences and security features that can enhance the user experience of digital banking. This study explores the adoption of biometric technology in digital banking among Indonesian Generation Z and Millennials. Utiliz-ing the Technology Acceptance Model (TAM), we investigate factors influencing atti-tudes, intentions, and actual use of biometrics among 326 respondents. Data analysis was performed using Partial Least Squares-Structural Equation Modeling (PLS-SEM). Findings indicate that perceived usefulness, ease of use, security, and convenience signif-icantly affect user attitudes, intentions, and actual usage. Additionally, perceived use-fulness moderates the relationship between perceived ease of use and attitudes toward biometric adoption. These insights are crucial for financial institutions aiming to en-hance user acceptance of biometric systems, contributing to secure and user-friendly digi-tal banking solutions for younger consumers in Indonesia.

Author Biography

  • Herwin Ardianto Erwin, Universitas Hayam Wuruk Perbanas

    Herwin Ardianto is an Assistant Professor at the Faculty of Economics and Business, Universitas
    Hayam Wuruk Perbanas, Surabaya, Indonesia. He earned a Bachelor of Education in Economic
    Education from Universitas Negeri Surabaya (2009) and a Master of Management in Marketing
    from Universitas Bhayangkara Surabaya (2012). Prior to his academic career, he gained seven
    years of professional experience in a national private bank, in the marketing division. His
    research interests include marketing of banking products and services, digital banking, and
    digital marketing. His scholarly work has been published in various national and international
    journals, including Journal of Management and Entrepreneurship, Journal of Management and
    Business, Balance Journal, Islamic Banking and Finance Journal, Sentri Journal, International
    Journal of Environmental, and Journal of Economy and Sharia Banking.
    Authors contact detail: Faculty of Economics and Business, Universitas Hayam Wuruk Perbanas,
    Jl. Wonorejo Utara 16, Rungkut, Surabaya, Indonesia. Email: herwin.ardianto@perbanas.ac.id

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Published

2025-12-10

How to Cite

Erwin, H. A., Chitra Laksmi Rithmaya, & Larasati Ayu Sekarsari. (2025). Biometric Technology in Digital Banking: Insights from Generation Z and Millennials. Journal of Business & Banking, 15(01), 39-58. https://doi.org/10.14414/jbb.v15i1.5378

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