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, Gajah Mada University, Indonesia
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Journal of Economics, Business, and Accountancy Ventura Vol. 17 No. 2 (2014): August 2014 - Articles
Message appeal and presentation order of public service advertisement: an experimental study of egg enriched with omega-3 promotion
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Journal of Economics, Business, and Accountancy Ventura Vol. 16 No. 2 (2013): August 2013 - Articles
THE EFFECT OF INVOLVEMENT IN SELECTING STRATEGIC INITIATIVES AND STRATEGIC INITIATIVE REPORT ON DIVISION MANAGERS’ PERFORMANCE EVALUATION USING BALANCED SCORECARD
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