Pengaruh kesadaran merek dan diskon harga terhadap niat pembelian dengan mediasi citra Restoran Seafood New Javana di Surabaya. Journal of Business & Banking, [S. l.], v. 5, n. 1, p. 13–32, 2015. DOI: 10.14414/jbb.v5i1.470. Disponível em: https://journal.perbanas.ac.id/index.php/jbb/article/view/470. Acesso em: 8 aug. 2025.