CITRA MEREK, BINTANG IKLAN, DAN KESADARAN MEREK: CUKUP KUATKAH DALAM MEMPENGARUHI INTENSI PEMBELIAN KECAP MANIS ABC DI SURABAYA. Journal of Business & Banking, [S. l.], v. 4, n. 2, p. 177–188, 2015. DOI: 10.14414/jbb.v4i2.370. Disponível em: https://journal.perbanas.ac.id/index.php/jbb/article/view/370. Acesso em: 8 aug. 2025.